Apparently a shopper with aspirations of being a social commentator has
again taken a stand against retailers stocking Christmas product too early.
The individual concerned has taken the bold step of re-labelling the
festive signs found in a supermarket with other home made slogans
including; ‘Not Yet Christmas’ and ‘Come Back In December’.
I am not sure what drove them to this end but the fact that they came
prepared suggest they had spent some time brewing their anger.
As funny as I find this action I am not advocating that we should all take
to the isles in such an act of defiance even though I can understand the
sentiment behind this latest protest.
I wonder if the store in question has any CCTV footage of the perpetrator
and whether they intend taking further action.
I can’t help thinking that life is meant to be seasonal and that having a
gap between summer and winter is good for us. They used to call this gap
autumn but now the edges of our historic divisions have been smudged.
All of this begs the question ‘when should the Christmas festivities
start?’
If we follow the song then we should start on the 24th December and
celebrate the twelve days of Christmas. If we enjoy the chocolate offered
by modern advent calendars then we would have to start at the very
beginning of the month.
Retailers, however, follow neither of these models and start well before
the rest of us have mourned the loss of summer. They then begin to rip
through the tinsel on Boxing Day to entice us in with massive sales.
Every family will have their own tradition and ours is no exception. The
tree is brought out on December the first and we begin our countdown to one
of our favourite holidays.
We often don’t even begin our shopping until this point. This will seem
odd to some. We have friends who begin buying their presents in the post
Christmas sales in preparation for the following year.
Whilst I admire their organisational skills in doing so, and the fact that
they save a good deal of money, I feel as if this is step too far for my
liking.
It also seems unfair to Santa (just in case we have younger readers) who
then has to store them for a full twelve months. This is a logistical
nightmare and must present health and safety issues in the North Pole.
You could imagine Father Christmas contacting his union in order to
complain about the extra workload. I wonder what type of action he might
take in order to place the celebrations firmly back where they have
traditionally been.
He could work to rule and only deliver to houses that still have chimneys.
He could limit his involvement to families that can be bothered to provide
mince pies and a tot of whiskey as he makes his travels.
Or he could visit the Bradford area in September and re-label the
Christmas decorations in a supermarket. I cant wait to see the CCTV
footage.
Christmas Too Early
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